After its successful debut in Hà Nội, the Le Monde d'Hermès Kiosk returned to Việt Nam, this time in Hồ Chí Minh City from November 21–24. Inspired by the iconic newsstands of Paris, the kiosk offers visitors a chance to explore the world of Hermès through art, images, and interactive activities. Located at Bạch Đằng Park, the event embodies the brand’s 2024 theme, "The Spirit of the Faubourg," and invites guests to immerse themselves in the creativity and innovation of the French luxury design house.

Throughout the four-day event, the kiosk featured numerous activities reflecting Hermès’ values. Visitors were greeted with the latest issue of Le Monde d'Hermès, the brand's bi-annual magazine, while enjoying drinks in the peaceful surroundings of the park. Local artists created sketched portraits and impromptu poetry based on the theme, while scheduled performances included vibrant dances inspired by horses and lively musical performances. The experience concluded with a stop at a fresh flower stall, where visitors could take home beautiful bouquets.

The Le Monde d'Hermès Kiosk, which first appeared in Prague in 2021, has traveled to several cities worldwide, including Barcelona, Kuwait, and Jakarta, before arriving in HCM City. The event celebrated the intersection of art, culture, and luxury, offering visitors a unique glimpse into the world of Hermès.

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